/ WORK

We redesigned and developed a dynamic and user-friendly platform for IC-A to promote the professional growth of Board Directors and Administrators.

Client

  • IC-A (Instituto de Consejeros Administradores)

Services

  • Brand Guidelines
  • User Experience
  • User Interface
  • Front-End & Back-End Development
  • Custom CMS

Industry

  • Consulting

    PROJECT DURATION

  • 1 Year

CHALLENGE

IC-A needed a complete redesign and development of their public website and private members' area. Their existing site was cluttered, difficult to navigate, and didn't reflect their new brand identity. Additionally, the members' section required significant improvements to streamline the experience for IC-A's community of directors and administrators.

SOLUTION

We started by reorganizing the content, decluttering the site, and developing a clear information architecture to ensure easier navigation. We also helped bringing IC-A's new branding to life in a digital space, designing color palettes, choosing appropiate fonts, and creating custom components and styles that would work across the entire site.

We also provided guidance with the site's content, selecting all imagery to ensure consistency with the brand's refreshed identity. We paid special attention to the user experience in the private members' area, ensuring seamless navigation and functionality, allowing members to access exclusive content and resources.

On the development side, we built the entire platform from the ground up in WordPress, implementing reusable content blocks for both the public and private sections, allowing easier updates for the future. Post-launch, we conducted thorough quality assurance testing and continue to offer maintenance, including language updates and ongoing improvements.

RESULTS

IC-A now benefits from a modern, intuitive platform that not only reflects their new brand but also empowers their team with a user-friendly content management system. With the reusable components and flexible WordPress structure we implemented, they can easily handle updates, manage multilingual content, and maintain their digital presence without reliance on external developers. The project has helped IC-A reinforce its online presence and ensure long-term scalability and flexibility.

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